Circular Roundtable Series: Norwegian Construction

Circular Roundtable Series: Norwegian Construction

Waste & Circular Opportunities in Construction - How Construction Companies can profit from Circular Economy


Construction in Norway is the most waste-heavy sector, accounting for a hefty percentage of the waste in 2019 (Statistics Norway, 2021). In the last 10 years, 27% of Norwegian companies that went bankrupt were within construction.

To keep up with growth, construction companies need to insure themselves against a disruption in the supply chain. This roundtable will discuss how companies can collaborate with startups to find ideas and solutions to plan today for an alternative supply of tomorrow.

Where: Online
When: 22 Sep, 21 11:00 – 13:00
Venue: Online
Cost: Free


Circular construction is the economic model that aims to use materials for as long as possible and reduce waste — via reuse and recycling. Savvy construction companies are finding it very appealing because it:

  • shrinks their environmental footprint
  • trims operational waste
  • uses expensive resources more efficiently.


McKinsey Group has estimated that there is the potential of 1.8 trillion euros of new profits from circularity in the EU space, with 34% going to construction.

Additionally, the Norwegian Government has stepped in and put forward in June 2021 a circular strategy that will gradually transform incentives to legislation – making circularity mandatory.


What you'll learn


Explore the alternative & additional functions of a building beyond living or working use



Find out how circular economy can lead to new business models with expected growth of 30%



Hear how new materials are one possible solution to circularity in the construction industry


Listen to different views on how to design for the reuse of building materials and marketplace


Learn how to build resilience against the environmental consequences of climate change



Hear about the exciting solutions that are being developed in the construction space


Join us to hear from corporates and startups that are working on the issue of circularity within the construction industry. 


A short welcome and introductions from Startup Norway and Loop. Followed by introductions of our panelists from the corporate and startup world.

11:00 – 11:20 – Online


In this round table, corporates and startups will come to the same table to discuss the opportunities and threats for the Construction industry in Norway. Topics to be discussed include solutions and how to implement them, as well as the benefits startups offer corporates and how to succeed in those partnerships.

11:20 – 12:20 – Online


The panelists will wrap up their thoughts on the future of circularity in the construction industry. With the big question being, what is next?

12:20 – 13:00 – Online

Contact person


Verineia Codrean

Head of Sustainability

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LOOP Lab – How to develop a more circular fashion industry by joining forces?

LOOP Lab - How can we develop a more circular fashion industry by joining forces?

On average, we buy 60% more clothing than we did 15 years ago — but we keep each item only half as long. And it’s also estimated that nearly 60% of all clothing ends up being burned or in landfills within only one year of being made.

The transition to circular economy is a must for the apparel industry to both reach the environmental goals and to stay profitable in a world with growing resource scarcity and risks in the global value chains. So it is time to develop new business models for the industry in parallel with advancing the structural and behavioural changes.

Today, the charity sector accounts for the majority of textile collection and sorting in a cost-effective way, while also creating great societal value. So would it be possible for the charity sector to operate as an enabler for circular change in the fashion industry? And how could increased collaboration with commercial actors create new value for the charity actors?

We wanted to explore these opportunities, needs, obstacles and potential collaborations between commercial and non-profit actors in a series of workshops. Our goal is to find new forms of collaboration and speed up the transition towards circular economy. For the first workshop, we invited charity organizations from Sweden, Stockholm Stadsmission, Red Cross Sweden, Björk & Frihet, Myrorna, Erikshjälpen and Brödet och Fiskarna, to co-create this topic with us.

One crucial reminder from the session was that the demand for secondhand garments is too low. And therefore it would be interesting to explore services and large scale behavioural changes to increase the demand. Out of the clothes that the charities collect, a large amount is exported abroad for second hand sales including an uncertain fate (possibly even ending up in landfills). An area which we find interesting to explore further, is how we can capture and create value for the collected garments within the Nordic region.

We continue advancing the ideas from the first session and invite companies of all sizes to join the charity organizations in the next workshop in August. The focus will be on how can we in  collaboration with clothing manufacturers, non-profit actors, automated sorting facilities and the municipalities create an efficient, qualitative and large-scale sorting of textiles in the Nordic countries, in order to minimize the preparation of textiles for export and maximize recovery and value creation activities at home?

If you are working on creating a more circular fashion industry, contact us to work together on this and stay tuned for updates about the next event! 

Contact us to work together on this!

Linda Glad

Sustainability Designer
+46 704 408520

Maria Klint

Service Designer and facilitator
+46 763 446681

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Reusable Solutions to Single-Use Culture

Reusable Solutions to Single-Use Culture

Recycling plastic is a good thing, but stopping the cycle and the plastic waste before it starts, is better. Globally, we generate 300 million tons of plastic waste every year, of which about 50% is for single-use purposes. To cut down the use of single-use items, we need to disrupt the current standards when it comes to our throwaway culture. 

It all starts with small actions, habits and purchase decisions, like swapping out single-use disposable items for more durable and reusable goods, but to make a radical and systemic change, the whole ecosystem is needed. Customers are ready but are the companies?

NextGen CupRepack and Kamupak are great examples of companies that have piloted reusable solutions and are leading the way in engaging the ecosystem to make the systemic change. They share their insights on what it takes to scale reusable solutions and what kind of partners do you need. And the important question is, how can you be part of advancing reusable solutions? 


25th May 2021
2:30 to 3:30 CET


NextGen Consortium
Daniel Liswood, Director, NextGen Consortium
The NextGen Consortium is a global consortium that aims to address the world’s single-use food packaging waste by advancing the design, commercialization, and recovery of packaging alternatives. Together with Starbucks and McDonalds they have piloted reusable cups in the USA.
Saara Smith, COO, Kamupak
Kamupak has developed a digital deposit system for reusable products to reduce the world’s waste load. Currently Kamupak is running a pilot with restaurants in Helsinki to test their deposit system with reusable coffee cups.

Christof Trowitz, Business Developer, Repack

RePack is making Reuse the new normal with a reusable and returnable packaging service for e-commerce. They have partnered up with some of the biggest online retailers to minimise the use of single-use plastic.


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